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Project A Podcast

Sep 29, 2021

What is brand intelligence, how can a brand be ranked and its value be measured? Irina Ermak, Business Director at Interbrand, and Simon Walter, our Chief Brand Officer, shed light on the topic and discuss why startups should look into this, too!

If you'd like to know more about Brand Value, or other brand-related...


Sep 24, 2021

Most of us know what an MVP is supposed to do. .. in theory. An MVP is an early product version that is simple, cheap, and quick to build, so you can test it with real users.  But if it's so simple, why do some engineering teams get stuck iterating on MVP-quality code? Why is it so hard to throw the MVP away and...


Sep 16, 2021

As the startup grows, the founding CTO has to undergo a painful metamorphosis into a fully-fledged executive. Or not. Some eventually step aside and allow a more experienced hire to assume the role.  Could continuing education help technical founders evolve into well-rounded CTOs who stick around for the long...


Sep 16, 2021

A discussion with Paul Murphy, who recently joined Lightspeed Venture Partners’ in London. We discuss Paul’s long, varied and impressive career on both sides of the table. From company founder, angel investor to venture capitalist. He gives us an insight into Lightspeed’s ambitions in Europe and his own investment...