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Project A Podcast

Aug 30, 2019

Serverless setups are not really new but the market and their usage is strongly increasing. Yet sometimes people are still unsure if they should start with that technology or not.

 

Our portfolio company Comtravo is using serverless setups quite some time now  and thus gained some insightful experience with this.

 

In...


Aug 23, 2019

In business you can always go with your gut feeling, but as the digital giants have proven, only those that use data stay ahead of the curve. How startups, with the help of Business Intelligence, can support their long-term growth with data?

 

Selim Nowicki, Senior Business Intelligence Manager at Project A, sits down...


Aug 16, 2019

Es gibt da diese Vorurteile gegenüber Branding: es dauert, ist kompliziert und teuer. Deswegen fangen gerade Startups mit dem Aufbau ihrer Brand oft viel zu spät an, zumal andere Dinge wichtiger erscheinen und deren Erfolg auch leichter zu messen ist. Doch das ist ein weiteres Vorurteil: Branding lässt sich nicht...


Aug 9, 2019

While in the US it is very common to have a team focused solely on Growth, this concept is still relatively new in Europe. 

 

If you are wondering what the advantages might be of introducing Growth Marketing to your business, how it can be done, and if this needs a complete restructuring of your org-chart, this Podcast...


Aug 2, 2019

610 million professionals, 30 million company pages and more than 50% feed engagement. Is the social network for professionals ready to challenge the Blue Giant in the advertising field? Linkedin Ads is a powerful platform, full of opportunities but also challenges and obstacles - like pricing, targeting options and...